OEM services Why Ubuntu?

Why choose Ubuntu?

Ubuntu has rapidly become the world’s most popular Linux operating system. With a large and growing user base, Ubuntu is uniquely positioned between the open-source community and the consumer electronics industry. As a result, Canonical is the ideal partner for OEMs looking to build on the flexibility of Ubuntu.

Ubuntu is developed by a community of Canonical employees, partner employees and volunteers who work together in a transparent, reliable and open process. This openness is one of the reasons why partners such as Intel, Dell, HP, VMware, ARM, Freescale, IBM and Marvell have engaged directly with the Ubuntu community.

• Ship Ubuntu
  with Canonical (pdf)

Ubuntu tomorrow

Ongoing investment by Canonical and developments in the open-source ecosystem will further consolidate Ubuntu as the natural bridge between Linux and consumer electronics.

User-experience focus

Canonical has been building a world-class team of designers, user-experience champions and interaction-design visionaries. Our focus is on improving the open-source software experience for the common consumer. With weekly usability testing of the desktop and the applications that come with Ubuntu, the design team influences all aspects of Ubuntu design and development.

We keep the concerns of the consumer central to our plans with regular input from users and a rigorous design process. Canonical's focus is on :

• Removing basic usability issues
• Making common actions effortless
• Creating engaging and exciting interactions
• Improving discoverability of features not available in proprietary software

Key developments in Ubuntu